UK Worker of the Year- Monthly People's Choice Award is now up and running

Tuesday, 08 June, 2010

"Cast your votes for the first group of nominees"

Dickies' nationwide UK Worker of the Year "good news initiative" has just moved into its next phase, with the official launch of the first of its monthly "People's Choice" - worker of the month competitions.

Everyone who has been nominated for UK Worker of the Year in the previous month - in this case during May - is now eligible for the new "People's Choice" prize, which will be given to the person who polls the most votes during the following month.

Dickies UK Sales and Marketing Director, Maurice Morton explains, "Basically, it's a bit of fun that adds an extra dimension to the whole "UK Worker of the Year" concept. Anyone who goes to the website can look through the previous month's nominees and can vote for whoever they feel is the most worthy. The person with the most votes at the end of the following month will become our People's Choice worker of the month and will win a whole load of Dickies clothing. In addition, we will feature them in local and relevant trade press material. So if someone really wants a boost for their business - or their profile generally - then hopefully we can help them out."

Dickies launched the UK Worker of the Year initiative on April 29th and at the end of the first month are extremely happy with the progress made.

"Interest in the scheme is growing all of the time and we're getting a good response in terms of entries and coverage," continues Maurice Morton. "Some of those nominated are already putting a huge amount of effort into campaigns to become People's Choice, using social websites and networking opportunities to great effect - so it's up to everyone who was nominated in May to spread the word and get people voting for them!"

As nominations for Dickies UK Worker of the Year are open until 31st August, the People's Choice monthly competitions will run during June, July August and September, with the winners announced at the beginning of the following months.

The finalists for the main, UK Worker of the Year competition will be chosen by a panel of expert judges after August 31st - with the winners being announced at "The Dickies" gala awards night at Pinewood Studios on October 29th.

To enter, nominate or simply vote for someone, please go to:
www.ukworkeroftheyear.com
and it's also possible to join the Dickies UK Worker Of The Year 2010 group on Facebook at:
www.facebook.com/group.php?gid=471870750219

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